财务管理：读懂公司财务的24堂课程MHPE: FINANCE FOR NON-FINANCE MANAGERS pdf pdb 阿里云 极速 mobi caj kindle 下载

Your success in business depends on your ability to understand and improve "the numbers." Finance for Non-Financial Managers provides you with twenty-four plain-English lessons covering the basics of accounting, financial statements, and budgeting. Packed with tips and insights for reading a financial statement, measuring profitability, tracking cash flow, and more, this fingertip guide to the essentials of accounting will show you how to:

Put numbers in context * Read and understand footnotes * Determine if inventory is too high * Ensure that sales are recorded properly * Use key ratios * Set realistic sales goals * Understand what an auditor does * Learn where to go for answers * Spot potential problem areas

Before you can accurately assess a company's strengths and weaknesses, you must understand the language of finance. Finance for Non-Financial Managers will allow you to comprehend and speak that language by giving you a fundamental knowledge of where your organization's numbers come from, what they mean, and what you can do to improve them.

作者简介：

Katherine Wagner, C.P.A., is a consultant to Deloitte Touche Tohmatsu and other top accounting firms. Her articles on business and finance have appeared in a variety of industry magazines, journals, and newsletters.

Become finance savvy

Review basic terms

Don't assume

Understand the importance of timing

Understand what the auditor does

Learn where to go for answers

Learn the score

Look closer at the balance sheet

Read the entire income statement

Check the cash flow

Take a closer look at the footnotes

Determine if inventory is too high

Look at adjustments

Check revenue recognition

Analyze, analyze, analyze

Use key ratios

Why PPE is important

Find out more about goodwill

Prepare, prepare, prepare

Set realistic sales goals

Make judicious cuts

Track cash flow

Spot potential problems

Understand how sales affect costs

Select the right type of budget

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