Business Ratios and Formulas: A Comprehensive Guide, 2nd Edition企业比率与公式：综合指南 pdf pdb 阿里云 极速 mobi caj kindle 下载

Required reading for anyone starting, running, or growing a business, Business Ratios and Formulas, Second Edition puts answers at the fingertips of business managers, with nearly 250 operational criteria and clear, easy-to-understand explanations that can be used right away. The Second Edition includes approximately fifty new ratios and formulas, as well as new chapters covering ratios and formulas for e-commerce and human resources.

作者简介：

STEVEN M. BRAGG, CPA, CMA, CIA, CPIM, has been the chief financial officer or controller of four companies, as well as a consulting manager at Ernst & Young and auditor at Deloitte & Touche. He received a master's degree in finance from Bentley College, an MBA from Babson College, and a bachelor's degree in economics from the University of Maine. He has been the two-time president of the Colorado Mountain Club, is an avid alpine skier and mountain biker, and is a certified master diver. Mr. Bragg resides in Centennial, Colorado. He is also the author of Accounting Best Practices and Design and Maintenance of Accounting Manuals (both published by Wiley).

About the Author

Preface

Acknowledgments

Chapter 1 Introduction

Chapter 2 Asset Utilization Measurements

Chapter 3 Operating Performance Measurements

Chapter 4 Cash Flow Measurements

Chapter 5 Liquidity Measurements

Chapter 6 Capital Structure and Solvency Measurements

Chapter 7 Return on Investment Measurements

Chapter 8 Market Performance Measurements

Chapter 9 Measurements for the Accounting/Finance Department

Chapter 10 Measurements for the Engineering department

Chapter 11 Measurements for the Human Resources Department

Chapter 12 Measurements for the Logistics Department

Chapter 13 Measurements for the Production Department

Chapter 14 Measurements for the Sales and Marketing Department

Chapter 15 Measurement Analysis with an Electronic Spreadsheet

AppendixMeasurement Summary

Glossary

Index

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书籍介绍

Required reading for anyone starting, running, or growing a business, Business Ratios and Formulas, Second Edition puts answers at the fingertips of business managers, with nearly 250 operational criteria and clear, easy-to-understand explanations that can be used right away. The Second Edition includes approximately fifty new ratios and formulas, as well as new chapters covering ratios and formulas for e-commerce and human resources.