Harvard Business Review on Customer Relationship Management pdf pdb 阿里云 极速 mobi caj kindle 下载
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内容简介：
Book Description
This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies, such as partnerships, branding, and superlative customer service.
About HBR
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership and enjoys the reverence of academics, executives, and management consultants. It has been the frequent publishing home for well known scholars and management thinkers, among them Clayton M. Christensen, Peter F. Drucker, Michael E. Porter, Rosabeth Moss Kanter, Gary Hamel, C.K. Prahalad, Robert S. Kaplan, and others. Management and business concepts and terms such as "Balanced scorecard," "Core competence," "Strategic intent," "Reengineering," "Globalization," "Marketing myopia," and "Glass ceiling" were first given prominence in HBR's pages. Its worldwide English-language circulation is 240,000, and there are 11 licensed editions of the magazine, including two Chinese-language editions, a German edition, and an English-language South Asia edition. The magazine is editorially independent of Harvard Business School. It is not peer reviewed.
Book Dimension
length: (cm)20.8 width:(cm)14.2
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书籍介绍
Book Description
This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies, such as partnerships, branding, and superlative customer service.
About HBR
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership and enjoys the reverence of academics, executives, and management consultants. It has been the frequent publishing home for well known scholars and management thinkers, among them Clayton M. Christensen, Peter F. Drucker, Michael E. Porter, Rosabeth Moss Kanter, Gary Hamel, C.K. Prahalad, Robert S. Kaplan, and others. Management and business concepts and terms such as "Balanced scorecard," "Core competence," "Strategic intent," "Reengineering," "Globalization," "Marketing myopia," and "Glass ceiling" were first given prominence in HBR's pages. Its worldwide English-language circulation is 240,000, and there are 11 licensed editions of the magazine, including two Chinese-language editions, a German edition, and an English-language South Asia edition. The magazine is editorially independent of Harvard Business School. It is not peer reviewed.
Book Dimension
length: (cm)20.8 width:(cm)14.2
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- 网友 堵***格：
OK，还可以
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强烈推荐！无论下载速度还是书籍内容都没话说 真的很良心！
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强烈推荐！！！
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我很喜欢这种风格样式。
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不错，支持的格式很多
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卡的不行啊
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如果不要钱就好了
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如果满分一百分，我愿意给你99分，剩下一分怕你骄傲
- 网友 堵***洁：
好用，支持
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书籍真实打分
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文笔流畅：4分
思想传递：8分
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实用性：3分
章节划分：7分
结构布局：9分
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情感共鸣：6分
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现实相关：7分
沉浸感：3分
事实准确性：7分
文化贡献：3分