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The New Gold Standard 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company金牌标准书籍详细信息

  • ISBN:9780071548335
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:2008-03
  • 页数:284
  • 价格:192.80
  • 纸张:胶版纸
  • 装帧:精装
  • 开本:32开
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内容简介:

When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed.


书籍目录:

Foreword

SIMON F. COOPER, President,

The Ritz-Carlton Hotel Company, L.L.C.

Acknowledgments

1 The Ritz-Carlton Experience

PRINCIPLE 1 Define 'and. Refine

 2 Set the Foundation: Communicating Core Identity and Culture

 3 Be Relevant

PRINCIPLE 2 Empower through Trust

 4 Select—Don't Hire

 5 It's a Matter of Trust

PRINCIPLE 3 It's Not about You

 6 Build a Business Focused on Others

 7 Support Frontline Empathy

PRINCIPLE 4 Deliver Wow!

 8 Wow: The Ultimate Guest Experience

 9 Turn Wow into Action

PRINCIPLE 5 Leave a Lasting Footprint

 10 Aspire, Achieve, Teach

 11 Sustainability and Stewardship

Conclusion: A Lasting Impression

Notes

Sources

Index


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Discover the secrets of world-class leadership! . . When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. . . The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other, such as: . . Understanding the ever-evolving needs of customers. Empowering employees by treating them with the utmost respect. Anticipating customers' unexpressed needs and concerns. Developing and conducting an unsurpassed training regimen . . Sharing engaging stories from the company's employees--from the corporate office and hotels around the globe--Michelli describes the innovative methods the company uses to create peerless guest experiences and explains how it constantly hones and improves them. . . The New Gold Standard weaves practical how-to advice, proven leadership tools, and the wisdom of experts to help you create and embed superior customer-service principles, processes, and practices in your own organization. .


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